ScreenBroidery Expands Leadership Team as Business Achieves Record Revenue Growth

 

Founder + Partner + CEO

 

Published Tue, Jul 26, 2022


ScreenBroidery adds Paul Simonetti, Sales and Marketing Manager, and Alec Witham, Creative Director, to its leadership team following record revenue growth in 2021. 

Paul Simonetti joins the ScreenBroidery Team as Sales and Marketing Manager, overseeing both the sales and marketing teams. Simonetti holds an MBA in Marketing from the University of Toledo and brings over 20 years of sales and marketing experience to ScreenBroidery. Simonetti most recently served as the Senior Success Account Manager at KLaunch. 

“We are thrilled to have Paul bringing new ideas and energy to our growing team,” states Tom Rector, Founder and CEO of ScreenBroidery. “His leadership will strengthen our teams as we continue to challenge the status quo and create a powerful customer experience.”

Alec Witham rejoins ScreenBroidery in an upgraded capacity as Creative Director, overseeing the creative and marketing team. Witham holds a B.F.A. in Design and Visual Communications from Ball State University, and previously served as the head of graphic design at ScreenBroidery and a brief interim as the Associative Creative Director at the Great States Corporation dba American Lawn Mower Co. 

“Alec is an incredible asset to have back at ScreenBroidery,” Gabe Peters, Chief Operations Officer states. “He built the ScreenBroidery brand from the ground up for six years, and we’re excited to see the creative impact he’ll make headed into the future.”

These additions to the leadership team support ScreenBroidery’s record expansion in the past year, ranking #23 in Indianapolis Business Journal’s Fast 25 list with over 91% in revenue growth in 2021 and 2022 revenue scaling at record pace.

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